104工作快找 APP 在 APP 開啟
立即安裝

基本資訊

上班地點: 台北市中正區
職務類別: 品牌宣傳及媒體公關人員/主管、產品企劃主管、行銷企劃主管 全職
需求人數: 1 人
更新日期:

工作內容

【Brand Development】
(1)Development brand strategy to achieve annual goals and enhance brand awareness.
(2)Shaping and maintaining brand image and developing media communication strategy.
(3)Creates comprehensive action plans for all marketing projects with the aim to maximize brand and new product exposure while maximizing efficiencies.
(4)Cross-departmental communication and planning for the management of allocated budget.
(5)To master consumer behavior, market trends and competitive information.

【Marketing Planning】
(1)Based on brand strategy, working with Greater China and Singapore, using global marketing resources to plan for integrated marketing and marketing activities.
(2)Cooperation with the product department, for the annual goal and sales target, planning the main product marketing activities.
(3)Collaborate the wholesale and retail department of direct cooperation, for access and consumer demand, to help access activities.
(4)Provision and control of monthly and annual budgets.

【E-Commerce】
(1) Achieving Monthly and Annual Performance Objectives: Combine marketing resources to increase the browsing rate and return rate to facilitate conversion rates.
(2)Collaborate the headquarters and marketing department of direct cooperation, to develop annual plans and e-commerce platform development.

【Third Party Cooperation】
(1)PR: Media relations maintain and shape brand image and crisis management that meet the target audience communication.
(2)Media procurement: targeted advertising for the target to enhance brand awareness and guide consumers to buy.
(3)Activities: the implementation of the promotion of brand marketing activities and guide consumers to buy.
(4)The official website and community website: use for headquarters marketing resources and data analysis, the official website maintenance and community management, providing real-time information and promote consumer interaction, to achieve the actual situation.

【Personnel Management】
Lead and manage marketing planning, visual display and e-commerce employees, achieve company goals and develop personal career.

薪資福利

工作待遇: 待遇面議 (經常性薪資達4萬元或以上) 薪資行情
公司福利:
※ 保險類
  ◆ 勞保
  ◆ 健保
  ◆ 團保
※ 休閒類
  ◆ 員工活動
※ 制度類
  ◆ 員工制服
  ◆ 績效獎金
  ◆ 完整的教育訓練
  ◆ 順暢的升遷管道
※ 請 / 休假制度
  ◆ 週休二日
  ◆ 依年資享有特休假
  ◆ 家庭照顧假
  ◆ 女性同仁生理假
※ 其他
  ◆ 每年享有健康檢查
  ◆ 員購優惠
※ 補助類
  ◆ 結婚禮金
  ◆ 生育禮金

工作型態

出差外派: 需出差,一年累積時間約一個月以下
上班時段: 日班
休假制度: 依公司規定
管理責任: 管理5-8人

條件要求

接受身份: 上班族
可上班日: 一個月內
工作經歷: 5年以上
學歷要求: 大學、碩士
語文條件: 英文 -- 聽 /精通、說 /精通、讀 /精通、寫 /精通
工作技能: 行銷宣傳預算編製與控管品牌知名度推廣產品開發預算與成本控管公關活動規劃與執行傳播媒體採購規劃
其他條件:
(1)Strong understanding and experience in sports, marketing, and e-commerce.
(2)5-7 years of Marketing experience with the ability to motivate and provide professional development.
(3)Thorough knowledge of marketing principles, demand generation, brand, sales and business development; along with a demonstrated track record of success and performance.
(4)Advanced experience working with a variety of traditional and modern marketing functions including: branding and marketing to different target audience.
(5)Must be a team player with an ability to work effectively across multiple stakeholders and disciplines.
(6)Highly self-organized with proven ability to prioritize activities and manage deliverables to completion in a high-pressure environment. Consistent exercise of independent judgment and discretion in matters of significance.
(7)Possess high integrity, proven judgment, and a strong work ethic.
(8)Clear demonstration of internal cross-functional partnership and collaboration.
(9)Bachelor's degree. MBA preferred.
(10)Multilingual a big plus.

聯絡方式

聯絡人: HR

公司環境照片

應徵 一鍵應徵
今日已應徵
連結已複製
104 工作快找 APP 立即安裝